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Subject: KAT'S ALBUM SALES - Why aren't more people buying her music?
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Username: Katcrazy2006
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Katharine Addict
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07/19/2007 1:06 AM Alert 

Hello All!

There has been discussion on several threads about Kat's less than stellar album sales and how some hard-core fans were disappointed that she chose the Pop/R&B genre. You know, I just don't understand it. Whether you like the new direction of Kat's music or not, the bigger question is why hasn't the album done better? If the material was crap I could understand it, but her music is just as good or better than anything else out there in Pop/R&B.

We all know she is far more talented vocally than the album reveals. However, she was targeting the mainstream market and radio play. I would much rather hear her belting out a power ballad but she certainly handles Pop/R&B as well as any other Pop Divas in the business. That video for Love Story is HOT, HOT, HOT!

What I find most interesting . . . Kat has had an incredible amount of media coverage on all the entertainment shows, red carpet events and magazine covers galore. Far more than any of the other Idols with the exception of Carrie Underwood. So HOW and WHY are the others out selling her with no where near the about of press she has received? It's truly baffling to me. Kat is clearly one of the most beautiful, versatile, talented and marketable contestants to ever come off the Idol show.

Bottom line - why aren't more people buying her music? Especially when it's so good and she seems to be everywhere! I'd really love to hear everybody's thoughts on that. I'm just scratching my head!!

Baffled and confused, Teilah






Username: Pheenomenon
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07/19/2007 1:24 AM Alert 
I'm as baffled as you. I agree with everything you say. I don't get it either. She should be the biggest thing in entertainment right now. Everyone in Entertainlment loves her and thinks she should be huge too. But radio stations aren't playing her and people aren't buying her.

Actually Over It didn't do too badly combined album and single sales of 750,000. I thought it would pave the way for Love Story as everyone is now familiar with the new Katharine McPhee yet LS is doing nothing.

Baffled is right.

To be outsold by Kellie Pickler! And soon by Elliot! And 1/10th the sales of Chris! These three are okay but they do not possess 1/10th of her star potential and we know they will be one album wonders, forgotten in a couple of years. I still believe Katharine will be the star of her generation remembered decades from now.

Yup, call me bewitched by Katharine, baffled and bewildered by the lack of her success SO FAR but still confident in the future. Maybe it is just a matter of real, long term success requiring more groundwork and deeper foundations.
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07/19/2007 2:48 AM Alert 
Posted By Pheenomenon on 07/19/2007 1:24 AM

Baffled is right...

...Yup, call me bewitched by Katharine, baffled and bewildered by the lack of her success SO FAR but still confident in the future. Maybe it is just a matter of real, long term success requiring more groundwork and deeper foundations.




I think that Kat had a slower start not helped by her missing a number of early concerts on the Idol tour and the attendant "bad" press surrounding that.  So, she did not have the advantage of connecting early, quickly and favorably with the public as did others, Chris, Kellie, Elliott...

Since then, Kat has been paying her dues, working very hard to catch up after a late start; she has been helped by her connection with giants David Foster and Andrea Bocelli and Michael O'Rourke(Big Sexy Hair), many appearances in media magazines and events, honors like Vh1 Big it Girl, Most Beautiful in People and most recently, winning roles in two upcoming movies. Her road trips this summer are gaining her more fans and Kat's involvement in charity has made her outstanding role model.

Kat herself has said how blessed she is with all that she has received after AI.  She is concerned but not as worried about numbers as much as we fervent fans are.

Baffled? Yes, we are impatient.  Kat may be starting out slower than we fans would like to see, but we must understand and appreciate that Kat is working for long term success.  Clive Davis, RCA and Guy Oseary are part of her platinum team guiding their bright new star to achieving her dreams. That will take time and a lot of hard work!  Yes, Kat has her family, friends and especially us fans to support her all the way. Go Kat Go!!!



We are definitely working together -- working on a record together. She sings so magnificently, it's just amazing -David Foster-


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07/19/2007 5:34 AM Alert 
Over It wasn't infectious enough or strong enough. And this is a debut album, so she doesn't have a history of putting out albums, and people just don't know what to expect with the material.


Username: swansonben
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07/19/2007 8:06 AM Alert 
Kat is awsome and shoud be doing better, hopefully the next cd does better.
Username: bcollan
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07/19/2007 10:11 AM Alert 
Teliah, there's no mystery at all concerning Kat's mediocre album sales.

Here's the facts:


#1 Albums are harder to sell than they ever were. Many young people ONLY download songs. My 16 YO daughter, for instance, hasn't bought ANY albums in years. So album sales depend heavily on us older folk.

#2 Kat changed genres. She jumped ships mid-stream. There's no denying it. Hundereds of thousands of people that were here fans during AI HAVEN'T bought her album because it's a mystery to them. Different image, different sound, different target audience. Chris, Kellie and Elliott stayed true to their AI style, so they reaped the benefit of a built-in fanbase. Kat is starting from scratch. Almost, if you don't include us diehard faithful.

#3 She's targeting a traditionally fickle audience with teen pop. Not much to say about that, except that us older folk tend to be more loyal.

#4 Her music really hasn't gotten out there yet. Many teens don't watch AI and only know what thay hear on Top 40 radio. Which creates a chicken-egg phenomena: they won't buy it/request it if they don't know it; and they won't know it unless it gets played. But it woudn't get played if noone asks for it...

#5 For all her exposure in media, I don't think many teens know much about her, except that she's that "girl from American Idol". Which, in itself is mostly uncool to many teens. I hate to say it, but she needs more PR. And I mean stuff that the Star will print and teens will find interesting.


Give me a few minutes, and I'll probably think of 5 more. But the point is, even though Kat's album is good, good alone is not enough to make an album platinum today. I believe at a minimum you need a few really hot chart toppers. Kat's album, while quite good, may not have that couple of #1 tunes.

Another case in point: anyone ever heard of Mika ("Grace Kelly")? I think he's a 21 YO musical genius, and his album would have been loaded with hits if this were 20 or 30 years ago. But sadly not today.
Such is the state of pop music.


"She sings so magnificantly, it's just amazing" David Foster
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Katharine Addict
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07/19/2007 10:45 AM Alert 
i don't get it either.. and like bcollan said before "her album is good, good alone is not enough".. that's painfully truth.. she needs more than that.. And about the others (Kellie & Chris).. Country music and Rock sell.. i was watching the other day the billboard country charts and almost everyone get the #1 spot on it, and about rock music who doesn't sell a lot in rock music?..It's difficult nowadays to sell pop music ..the pop music boom was in the 90's and right now ppl are more into rock and hiphop and R&b so i think katharine has a lot to do and a a long way to walk... and we should trust in her...if this cd doesn't do well.. we'll help her in the second one .. until we make sure everybody knows how good she really is
Username: McObsessed
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07/19/2007 11:16 AM Alert 
Yes, I am also disappointed...

I think (on hindsight!) if Kat's objective was to let people know that she's into a genre that we didn't expect, the first single that should have come out should be Love Story while the iron was hot. That would be a strong and unambiguous statement. Over It was neither here nor there (what genre was it really?). Over It had a mild success because the iron was still hot (her album was just released, she was still a product of the current American Idol, not last year's... etc.), so to speak. Love Story came out when some people already got confused and became indifferent I suppose.

Kat was the SOTR girl, she sang with Bocelli, these wouldn't have gotten the attention of the teens and the R&B crowd in the first place.
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Katharine Crazy
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07/19/2007 12:53 PM Alert 
Bcollan, you hit the nail right on the head.
I think it's ridiculous for people to go on and on, complaining, about why Kat isn't a HUGE STAR. It's like throwing a 5 dollar bill into a hat and then complaining that it didn't turn into a 20 when you pulled it out. (Just an analogy people, I'm not saying Kat is a 5 dollar bill)
There simply wasn't the right mixture of events. Sometimes has a lot to do with timing.
Also, to people who talk about the media attention she gets... Yes, Kat does get some media attention. But look at how Paris Hilton's album did. She's on every page of the paper and she bombed. Media attention does not guarantee success. Also, to flip the coin, look at Norah Jones, or John Mayer (pre-Jessica Simpson.) They barely had any media attention and have sold millions and millions of records in their relatively short careers.
I also do think that Kat flipping the script on her direction definitely hurt her. I now that she can't be blamed because it was truly the direction she wanted to go. She wanted to be a big star, just like you all want her to be a big star. Unfortunately, people didn't take on to this new image. And I'm wary to admit, while I like many songs on her CD, It just does not seem like her to me. I love when she's singing songs like "Me" or "Mary Jane." If she went the route of people like Joss Stone she probably would have been more successful.
As for all the other idols passing her... Just like Bcollan said. They stayed true to what people knew them as. Taylor's album didn't do great either. I think it was because the majority of American's view him as a joke. It's no surprise that Chris D. is doing as well as he is. He was the favorite on AI from day 1. The style of music is sings is what many teenagers are into right now. Not to mention he's actually a really good singer. As for Elliott, I think he really hustled hard with this album. He's got a fantastic voice, he was at so many radio stations, and the buzz was generally positive concerning the quality of his music. Also he got a little more credibility because his Album was on an independent label that he created himself. And Kellie? She's doing country. AI is a PERFECT show for country singers because it's a genre that has a huge following but not a lot of know artists so when someone like Carrie or Kellie comes along the country fans will jump all over them.
Basically, I just think that the cards didn't fall right for Kat. I personally think she's more suited for movies and television and then maybe she can get back to music much like Mandy Moore is doing right now.
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07/19/2007 1:22 PM Alert 
Unfortunately, I DO get it. Bill and Kelly said it very well in the posts above. If. in fact, she has chosen to do movies and leave the music until later, I wish her well and I hope things either get better in the music industry or she capitulates and releases an album of blues/jazz standards. Then, I think she will be hard to beat.  In the meantime, she has my unconditional support in whatever she choses.
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07/19/2007 7:02 PM Alert 
Quite honestly, I think the CD has done remarkably well, with all the above mentioned items taken in consideration. With that said, if Kat does record another album, it may not fare so well, if she keeps in the same genre of pop. I'm sure many of her initial sales came without people realizing what type of music was contained on it, they just got it on the faith that it would sound like many of the songs she performed on AMIDOL. Many of those sales may not be around next time.

But, that is something that is far in the future, I think.

I don't see Kat making another album anytime soon, and with time, she may realize that another genre of music may be a better fit personally and commercially.

All in all though, I think it has done quite well and she doesn't have anything to appologize over.
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Katharine Crazy
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07/19/2007 8:30 PM Alert 

I am definitely in the old fogey category at age 51, I have two music degrees, am a professional musician. I have seen all of Katharine's AI performances numerous times, and analyzed them. Some truly great TV performances.   I thought the height of Katharine's performances was the Penney Jam SOTR and the Bocelli duet.  Perhaps David Foster had something to do with it.

Unfortunately, I have not been able to appreciate what Katharine has done since then.  What I admired before I find missing now. 

I remember threads over a year ago when AI 5 was over about what direction her career would take, and some of the questions at that time still remain.  Pop or the standards, singing or acting, style or substance, sex or substance, fame or artistry, mainstream or niche.   

I don't find Katharine convincing in the songs that she is singing now. The Pop route was certainly within her ability.  She has sex appeal, a beautiful face and body, dances well, a great sense of rhythm and syncopation.  I wonder if she is singing differently now than when she was on AI (perhaps after her 3 week vocal rest?).  Her singing sounds tamer now, and doesn't have the brass and grit. 

The R&B/Pop route doesn't allow Katharine enough versatility to show what she can do.  If she wanted to cross genres, the Adult Contemporary market would allow her to do that.  She could aim for the market of Sissel, Sarah Brightman, Lara Fabian, Katharine Jenkins.   She could be a female Michael Buble. 

However, what appeals to the teen market is bound to offend some adults as being juvenile and shallow, and if she continues to go after that market, she is likely to lose adults. 

Personally, I'd rather see her with David Foster.  I think he knows her voice and how to exploit it. I'd rather hear her sing the jazz/blues/standards repertoire, and take the singing more seriously.  So I am disappointed in the direction her career has taken, although it is understandable. 

There has been confusion about her image, going from a good girl to bad girl, all smiles to no smiles.  Earlier fans here thought that it was RCA that was forcing her do the urban pop rather than the ballads, but Katharine later confessed that she was the one wanting to go urban while RCA wanted more ballads.  She said that wouldn't do Maxim but then poses for Stuff. 

I agree with the good things that were said here about her, and I don't have the answer.  I wish her well.  Personally, I'd rather she go for artistry and substance and the standards, and stick to the singing. But I am just one person. 

 

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07/19/2007 8:38 PM Alert 

Here's what Jim - a Publicist at Media Giants had to say on the subject. He loves Kat too . . .

-------------------------------------

Hi Teilah,
 
Well, you ask me to explain the music biz and it is very complicated.
 
First off, her songs are good, but not GREAT. People have hits with GREAT songs that really match the personality.  I know Kat wants to be an R&B Pop Star, but I think fans and the public wanted more of a Celine Dion type of act with incredible power ballads and an occasional hot pop tune. Seems like Kat was a bit pushy in her development and not listening to the experts. Madonna even listens to experts!
 
I think Kat and RCA is just playing this album out. It does not seem like they have dropped her and her image is worth a fortune still.  The next album I think Kat and Clive and the consultants will get it right.  Kat is bigger and better than that album and I think everyone in the industry knows it.  My favorite track is Not Ur Girl as is a lot of peoples.  She has to make the DJs happy too.  Most in the industry that I have spoken with have said that Kat's album was a disappointment in terms of quality. 
 
Mind you, Over It is still climbing the Billboard Club Play Charts with the remixes.  They are still promoting her. 
 
Hang in there Telilah.  It's not over yet.  Kat and crew, I am sure, has learned some very valuable and expensive lessons.
 
Hugs,
 
Jim
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07/19/2007 8:57 PM Alert 
i said from the start there's no great songs on this album.

however, i question really what could they do differently. this is the direction kat wanted to go in. they got the best material they could find. short of telling kat that she can't be the artist she wants to be, what more could her team do?


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07/19/2007 9:15 PM Alert 
Posted By Katcrazy2006 on 07/19/2007 8:38 PM

Here's what Jim - a Publicist at Media Giants had to say on the subject. He loves Kat too . . .

-------------------------------------

Hi Teilah,
 
Well, you ask me to explain the music biz and it is very complicated.
 
First off, her songs are good, but not GREAT. People have hits with GREAT songs that really match the personality.  I know Kat wants to be an R&B Pop Star, but I think fans and the public wanted more of a Celine Dion type of act with incredible power ballads and an occasional hot pop tune. Seems like Kat was a bit pushy in her development and not listening to the experts. Madonna even listens to experts!
 
I think Kat and RCA is just playing this album out. It does not seem like they have dropped her and her image is worth a fortune still.  The next album I think Kat and Clive and the consultants will get it right.  Kat is bigger and better than that album and I think everyone in the industry knows it.  My favorite track is Not Ur Girl as is a lot of peoples.  She has to make the DJs happy too.  Most in the industry that I have spoken with have said that Kat's album was a disappointment in terms of quality. 
 
Mind you, Over It is still climbing the Billboard Club Play Charts with the remixes.  They are still promoting her. 
 
Hang in there Telilah.  It's not over yet.  Kat and crew, I am sure, has learned some very valuable and expensive lessons.
 
Hugs,
 
Jim



Good comments.

Kat has got to realize that just because she wants to sing pop, the general public may not want her to.  It would be so nice that we could do anything we pleased in our job, but that isn't always the case.  Pretty quickly she'll have to make a decision whether to sing what she likes or what the public demands.  Kudos for her if she sticks by her guns and continues to sing pop.... I'll just have to pick up a Holiday Inn schedule and she which ones she'll be appearing at... or which County Fair.  If she comes to her senses and goes toward an Adult Contemporary route, the sky's the limit for her.

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07/19/2007 9:23 PM Alert 
as kat matures i am sure what she wants to be as an artist will to. that said, right now she wants to be fergie, nelly furtado, etc, bad. i am not sure she plays to her strengths. that was a weakness of hers on idol where taylor did play to his strength, and was able to beat a lot of other more talented people as a result.


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Katharine Crazy
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07/19/2007 9:35 PM Alert 
Katharine would have been better off sticking to ballads. Some of her songs on her album are catchy but it is not the Katharine that can really belt one out there. I agree this would not have gone over well with the younger set but it would have been interesting to see how well she would have done if she had not gone r&b. She is beautiful, talented, a charmer, I personally liked her singing those ballads. She made you fall in love with her with those old songs. She is young, she wanted the r&b and I understand this...but I liked the other Katharine personally. I know the guys are drooling all over the internet when they see her pictures but we have enough of those gals and I was so hoping Katharine would be different. I know I am going to get blasted for this one but when I see her and the little dog I think Paris Hilton (Yuk) and when I see some of her moves I think Britney Spears (more yuk). Katharine was that down home girl that amazingly was a breathe of fresh air...she simply captivated you with her presence and her voice! Well I will bite the bullet and get blasted but this is how I feel.
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07/19/2007 9:47 PM Alert 
Yes, it seems Kat does not want to be Kat, she wants to be Beyonce/Fergie/Britney/... I think Kat will find more success by being Kat.
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